SEO
4 reasons why a good brand design should be the foundation of any SEO strategy
Branding is important. Every entrepreneur knows that! But an excellent website that cannot be found is not really an excellent website. That is why so many companies invest time and money in search engine optimization (SEO).
May 27, 2021 - 4 min
By Erwin Sala
Key takeaways
- Branding is important. Every entrepreneur knows that! But an excellent website that cannot be found is not really an excellent website. That is why so many companies invest time and money in search engine optimization (SEO).
- Positioning and brand clarity remain central themes in this article.
- Use this article as context for founder-facing strategic decisions.
Questions explored
- What is the core positioning challenge here?
- Which choices increase clarity for the audience?
- What practical next step follows from this insight?
Why this matters
Branding is important. Every entrepreneur knows that! But an excellent website that cannot be found is not really an excellent website. That is why so many companies invest time and money in search engine optimization (SEO).
Overview
Branding is important. Every entrepreneur knows that! But an excellent website that cannot be found is not really an excellent website. That is why so many companies invest time and money in search engine optimization (SEO).
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